KLM recently launched a pilot of what may be the first corporate blog of a major european airline. Southwest Airlines publishes since year on Nuts about Southwest and Air France Mexico and Delta also gave it a try. Paula Williams gives some tips of what airliners could write about on their corporate blogs : Return [...]

KLM, a dutch airline, created in december its corporate blog, following a strategy initiated by Southwest Airlines. Through this blog, we offer a platform on KLM and on air travel in general. To start off, we have invited famous airline & travel blogger Steven Frischlingfrom Flying with Fish to post his ideas and share his expertise. Soon, we [...]